Ukiyoto PublishingSep 21, 20238 min readBuilding Buzz: Creating a Pre-Launch Marketing Campaign for Your Book~ Sankalita Roy It was done quite unknowingly by me when I first saw my photo on a book cover, it was an out-of-the-world experience as I...
Ukiyoto PublishingSep 14, 20238 min readCrafting an Effective Book Marketing Plan: Strategies for Success~ Sankalita Roy As an author, I have previously mentioned the importance of book marketing that is in one word if the audience does know...
Ukiyoto PublishingSep 4, 20238 min readThe Importance of Author Networking: Building Relationships in the Publishing Industry~ Sankalita Roy Before, we begin an article, let us go back in time, say this year January in 2023. It was during my first group signing...
Ukiyoto PublishingAug 28, 20238 min readWriting for Different Mediums: Adapting Your Work for Film, TV, or Stage~ Sankalita Roy This is a dream of mine whenever I watch House of the Dragons, Games of Thrones, Harry Potter series or Sharp Objects on...
Ukiyoto PublishingAug 7, 20238 min readNiche Marketing: Identifying and Reaching Your Target Audience~ Sankalita Roy Marketing a business to a niche target audience is like buying the right toys for your children. If my baby girl prefers...
Ukiyoto PublishingJul 17, 20238 min readThe Dos and Don'ts of Book Marketing: Promoting Your Work Successfully~ Sankalita Roy If I think about my journey as a writer, I learned that the good content in a book is not what makes it successful but...